Earning money on internet - 3

Continuing with our options of earning monet on internet ...

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Sell consulting services

A number of small business entrepreneurs do a living on the Internet by selling consultancy services on a variety of subjects - from Internet marketing, import-export, securing loans, financial services, personal development, and many others. You can create a web site that aims to provide advice and guidance to people who may need help in your subject area. Website Analyst of Israel (http://www.website-analyst.co.il/), for example, offers consultancy from Web site planning to publicity strategies. The creators of Internet Marketing Challenge (http://www.marketingchallenge.com/) gathers a number of "Internet experts" and offers a collective consulting services to those requiring help in marketing effectively on the Internet.Bring buyers and sellers together You can also earn on the Internet, not by selling goods or information, but by bringing together buyers and sellers. An example of this is eBay, which have popularized the auction model. Market exchanges, business trading communities, buy/sell fulfillment and other B2B business models fall under this category.Small online entrepreneurs can launch their scaled down version of B2B business models through sites that facilitate transactions, earning fees in the process. You can create a site where people sell a product or information to other people, and you take a cut of the transaction. For example, many netpreneurs have created classified ads sites, providing a listing of items for sale or wanted for purchase. They then earn from the listing charges regardless of whether or not a transaction occurs.Another way for a home based entrepreneur to earn money using this approach is through the creation of online malls, where you provide a central place on the Net where people can find a particular business or service. You earn money through setup fees, monthly listing, and/or per transaction fees. Virtual malls, however, is best handled by an experienced Internet entrepreneur with some capital.

Sell subscriptions

Some small entrepreneurs sell subscription-based services over the Internet, although this could be the hardest. This model entails offering your content to members willing to pay your subscription fee.However, a 1999 survey by Jupiter Communications found that 46 percent of Internet users would not pay to view content on the web. To succeed, you must offer high value-added content that is not available elsewhere for free. The Wall Street Journal (http://www.wsj.com/) is an example of a successful subscription model. Generic news content, viable on the newsstand, has proven less successful as a subscription model on the web. Slate.com and TheStreet.com are good examples of these failures.The challenge for a small online entrepreneur is how to make your site with an unknown brand succeed in charging a minimal fee amidst all the free information available on the Internet. Check the demand and supply equations for the kind of information you are providing. Are the subscribers demanding this information enough to want to pay? Can they get the same kind of information for less or even free elsewhere? How well have you established yourself as an expert in your field that people will be willing to pay a fee to read what you have to say? These, and other questions, need to be answered before you can expect your subscriptions-based site to earn money for you. Some businesses have combined free content (to drive volume and ad revenue) with premium content or services for subscribers only.Whatever way you plan to make money on the Internet, be aware of the so-called "free trap." Start out by giving away your product and customers will disappear (along with your business) when you start charging.The Internet as a business medium is still evolving. Home-based entrepreneurs must learn from the excesses of the dot-coms. As more and more people gets connected to the Web, the Internet will continue to be a potent force in commerce.

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